The 48-Hour Sample · Free Why free? you get the plan, strategy and sample content; we ask for 15 minutes of honest feedback on the brand, process, and output
Not a template. Not a generic output. A comprehensive plan and strategy for your stated behaviour change, including gaps and creative ideas, plus sample content where applicable. Evidence-designed. Built from what you send.
Get in touch below. We send you a short structured brief; the 48-hour clock starts when your material is complete.
Get in touch ↓evidence-
based
not just
well written
01 / What you get
A comprehensive plan and strategy for your stated behaviour change. Gaps flagged in plain language. Creative ideas included. Sample content where applicable, built from your material, so you can see the quality of the design, not just the outline.
The sample arrives as a PDF showing every design decision, so you can see the thinking behind each choice, not just the output.
A plan and strategy for your stated change
Gaps and creative ideas, named in plain language
Sample content where applicable (an example of what we build)
PDF by email. Design reasoning shown throughout.
02 / How it works
Get in touch
Fill in the short form below: name, email, organisation, and what you want people to do differently. We send you a short structured brief; the clock starts when your material is complete and confirmed.
Send your material
Documents, slides, a recording transcript, notes from a subject-matter expert, or a combination.
Receive the module
A finished PDF by email. If we have a question that would change the scope, we ask before starting the clock.
Talk if it worked What happens after the sample is the introduction. with it we send the plan for going further, and you choose
The sample is our introduction. With it comes the plan for going further, priced plainly, and the choice is yours. If the sample does not work for you, you are no worse off.
Requests are handled two at a time. If there is a queue, you will hear from us with an expected date.
TWO AT A TIME honesty about limitsThe clock starts when your material is complete and confirmed, not when you submit the brief.
no surprises.
your call.
the brief
is the gate
03 / What it costs
If the sample is useful and you want to go further, there is a straightforward path.
A comprehensive plan and strategy for your stated change, including gaps and creative ideas, plus sample content where applicable. Brief required. PDF by email in 48 hours once material is complete.
One module set, one subject area, built in full: shaped to your learners, with the reminder layer designed in.
A complete, on-brand content production system tuned to your subject area and learner population. Module outlines, written content, learner workbooks and assessment questions.
Monthly upkeep, new-subject tuning, and support.
04 / Why this is different from a generic AI tool
Most AI-generated learning content is well written and immediately forgettable. It stops when the learner closes the document. Every module we build starts from a different question: what does the learner need to do differently, and what will it take to get from reading this to doing that?
Built for the setting, the target behaviour, and what the learners already know.
Structure that helps someone new can actively hold an experienced person back. One size is a design error, not a neutral default. The science name for this is calibration.
Short prompts placed at the point in the teaching where they help memory most.
With guidance on what a good answer looks like, not an end-quiz as a gate. The science name for this is retrieval practice.
Prompts timed across days and weeks so the idea has a chance to move from recognition to habit.
Little and often beats one big session. Based on a meta-analysis covering over 21,000 learners. The free sample shows the planned architecture; a commissioned build runs it.
Every design choice is traceable to published learning-science evidence.
Nothing is claimed the sources do not support. The module shows the reasoning, not just the result.
We do not promise measured behaviour change from a single sample. No single piece of content can guarantee that, and saying otherwise would be dishonest. What we do promise is a module designed and checked against an evidence-based rubric, so when a learner picks it up, it has been built to give the learning a genuine chance.
this honesty is the pointshaping
the product
together
05 / Founding cohort
The first cohort of sample requests is helping to test the system in the real world: the brand, the process, and the quality of the output. In return for the free sample, we ask for short structured feedback on three things.
Does the way Stica presents itself make sense? Is it clear what it is and who it is for?
Was the brief clear and reasonable to fill in? Did the delivery meet the expectations it set?
Does the module feel worth using? Is the design reasoning visible and credible?
First-cohort participants get founding terms on any paid engagement. We will agree what that looks like in conversation.
06 / Get in touch
This takes about two minutes. The 48-hour clock starts when your material is complete and confirmed, not when you submit this form.
Not sure what you'd receive? Download an example plan (PDF) and see the whole thing first.
Brief received.
We will be in touch to confirm what to send. The 48-hour clock starts when your material is complete and confirmed. More detail on what happens next.
two minutes
to start
uploads
optional