Product 01 · Stica Craft
Stica Craft is the analysis skill: it diagnoses the real need, sets the strategy, and writes the plan. It has two doors. Organisations send a brief about a team. Individuals answer six questions about themselves. Behind both doors is the same discipline: an honest diagnosis, gaps typed by kind, steps you could start today, and nothing asserted that you did not tell us.
Free. 48 hours. A real diagnosis and plan from your real brief.
Your brief → our plan
the pitch is the deliverable ↑
Stages 01–03 of the line
Stica Craft owns the thinking half of behaviour change, then hands a finished plan to an instructor, a coach, or your own team. We build your content; Stica Apply is where your people keep it.
A structured needs analysis grounded in what people actually do. We interview, observe and score, so the plan targets the change that matters most.
You get: a written diagnosis
The gap, the intervention, the delivery format and the measure of success: one page everyone can hold, agreed before anything is built.
You get: the plan on a page
Learning content generated from your own material: guides, scenarios and session outlines, ready for Stica Apply, your trainers, or your own team.
You get: ready-to-run content
Two doors, one discipline
You describe the change your team needs; we return a needs analysis, a strategy and a plan on a page in 48 hours, free. If it holds up, Stica Craft goes on to define and build the content the plan calls for.
Starts at: the brief form
Sign up free, describe what you want to do differently, and Stica Craft drafts a personal plan: what the goal really demands, your gaps typed as knowledge, skill or habit, steps sized to start today, and reflection questions only you can answer. The plan lands in your workspace and Stica Apply starts practising it with you.
Starts at: free sign-up
The rule behind both doors: we never assert anything about you that you did not give us. Anything we cannot know arrives as a conditional or as a reflection question, because a plan built on invented facts is not a plan.
Built from your material
Feed Stica Craft your real cases, policies and language. The scenarios your people practise are the ones they'll face on Monday: same customers, same systems, same words. That's what makes the learning land, and what makes the change stick.
In whatever format the plan calls for
You give it
Real cases and customer stories
You give it
Policies, playbooks, house style
It returns
Scenarios your people recognise
It returns
Content in your own voice
Then the line continues
A team brief gets you a diagnosis and plan in 48 hours. A personal goal gets you a crafted plan the same way, free either way, and yours to keep whoever builds on it.