Pricing
What everything costs, plainly.
Three products, all free to start. A fixed £295 team job, built by hand. Consulting once it opens in January 2027. Every price you can buy today is on this page.
At a glance
- Stica Apply · learning something yourselfFree, or £19 / moFree, or £190 / yr
- Stica Craft · making the learningFirst piece free
- Stica Coach · coaching other peopleFree, or from £29.99 / moFree, or from £299 / yr
- Team Plan · a business with a brief£295, one-off
Would rather Ian built it? Two ways, from £295. Consulting is one of them, and it opens in January.
Stica Apply
For one person learning something.
Work out what to learn, then make it stick. One plan, free. Unlimited for £19 a month.
Sets the price below for both Stica Apply and Stica Coach.
Free
£0
One plan, free, and the practice that comes with it.
- One plan at a time
- Ten uploads per plan, up to 10MB each
- Recall, practice, reflection and self-checks
- One nudge when you go quiet, never twice for the same miss
No card needed.
Get your plan freeStica Apply
£19/ month £190/ year
As many plans as you want, running at once.
- Unlimited plans
- Fifty uploads per plan, up to 30MB each
- Your history stays in your account and stays yours
- One nudge when you go quiet, never twice for the same miss
2 months free when billed annually. Upgrading is arranged by hand today.
Subscribe to SticaWhere your material goes
What you upload or paste sits against your own plan. Nobody else using Stica can see it. What you paste goes to Anthropic's Claude to build your plan and comes straight back; files you upload stay in our storage and are not sent to any model. We train nothing on it and sell it to nobody. Email hello@stica.co.uk and we will close your account and stop using your material. We cannot yet erase files you have already uploaded, and we're building that.
Stica Craft
For the person who has to make the learning.
Say what your people need to be able to do. Stica researches it, plans it and builds you a real piece of material, free, with our branding on it. Your own branding, and more of it, comes with an account.
Stica Craft
First piece freethen by conversation
One finished piece of material, built from your brief, at no cost and with no card.
- One finished piece, free, with Stica's branding on it
- Your own branding and more pieces once you have an account
- Written material today, and nothing else yet
- Push any piece into Stica Apply so people practise it instead of reading it once
There is no self-serve price for Craft yet and putting a number here would be a guess. The first piece costs nothing and there is nothing to enter. What an account costs is a conversation, once you have seen what it makes.
See what it builds →Stica Coach
For someone coaching other people.
Prep, transcript and report, free once you're set up to coach. £29.99 a month unlocks sending finished reports, or £49.99 for Max, the serviced tier, where Stica records and transcribes the session for you.
Free
£0
One client, and the whole workflow around them.
- One client, full workflow
- Prep, transcript and generated reports
- Commitments, editing and revisions
The one thing free can't do is send the finished report to a client. Sign in free, then ask to coach from inside the app; coach access is set up by hand, no card needed.
Sign in freeStandard
£29.99/ month £299/ year
Send finished reports to clients. You bring the transcript, and Max is the tier that supplies one for you.
- Send finished reports to clients
- Reports, commitments and revisions
- Export the documents you've released, plus your own branding
2 months free when billed annually. Upgrading is arranged by hand today.
Subscribe to StandardMax
£49.99/ month £499/ year
The serviced tier. Everything in Standard, plus the session is recorded and transcribed for you, automatically.
- Recorded and transcribed automatically
- Everything in Standard, included
2 months free when billed annually. Recorded through Stica's own Google account, not yours, so tell your client before the first session.
Apply for MaxWhere your material goes
Your prep, transcripts, documents and reports sit under your own account. Your client sees only what you send them, and nothing goes to them until you've read it. Transcripts go to Anthropic's Claude to draft the report and come straight back. We train nothing on them and sell them to nobody. Email hello@stica.co.uk and we will close your account and stop using your material. We cannot yet erase files you have already uploaded, transcripts included, and we're building that.
Why Max is by application
Every Max session runs through Stica's own Google account, so five is what one person can watch and keep safe at once. That's a real limit, not a growth trick.
Team Plan
For a business with a brief.
Pay, then send us up to ten people's roles, their current material and what they're struggling with. Five working days later you get the strategy, the gaps and one piece of built content, already in your voice.
Team Plan
£295
One brief, one full plan, five working days.
- Up to ten people's context
- Strategy, gaps and diagnosis
- One built piece of content, branded to you
- A private page, yours to keep
Built by Ian Pattison. Pay and send your brief in the same move: five working days from confirmation, one rebuild if it misses the brief. If your brief isn't something a Team Plan can do, we say so within a working day and refund it in full. Capped at five a month, so each one gets built properly.
Get your team plan, £295Where your material goes
Your brief and your people's context are used to build your plan and nothing else. They go to Anthropic's Claude to build the plan and come straight back. We train nothing on them and sell them to nobody. Say the word and we delete all of it within seven days, the private page included.
Want your whole team inside Stica?
We do not sell team accounts yet. If you want five or more people in Stica, talk to us and we will set it up by hand.
Priced from £19 a head, and never below.
Tell us your team sizeSend your brief
Who it's for, and what needs to change.
We build it
Diagnosis, strategy, the content plan and one built piece.
You get the plan
A private page, branded to you and yours to keep.
Consulting
Bigger than any of these?
Ian takes a small number of engagements a year, working alongside your team rather than handing a plan over. From £3,750, and booking opens January 2027.
Nothing is invoiced before then. See what an engagement looks like → or put it next to the £295 Team Plan →